Iconic London Underglaze Long-Wear PDRN Grippy Primer

Base locked, makeup secured. Designed to strengthen your base and lock in your makeup for up to 12-hour wear. Forget patchy, cakey makeup – our Underglaze Grippy Primer creates a lightweight yet powerful base that improves makeup application, finish and wear – without being sticky, heavy or pilling. Our innovative “glaze-to-grip” technology delivers dewy-glass skin and a flexible grip in one step. It acts like a magnet to hold makeup in place, while reducing creasing, fading and patchiness for a flawless finish. Infused with next-gen plant-derived PDRN, Hyaluronic Acid, and Niacinamide, our makeup-skincare hybrid doesn’t just prime; it helps to smooth, hydrate and rejuvenate your skin’s appearance. The result? A dewy, glazed finish and budge-proof makeup.

27 ml